Customer Marketing Manager

About

Is the job market a Jungle?

Welcome to the Jungle is the multichannel media company that aims to inspire every individual to thrive in their professional lives.

We propose a wide variety of high-quality content (articles, videos, series, podcasts, magazines or events) to help young professionals rethink their relationship with work.

We have also created a content-rich website with 3000+ detailed company profiles – including photos, videos, and statistics (number of employees, gender, average age) – making valuable job search information accessible for prospective candidates. It is now way easier for them to narrow down the tribe they belong to!

Job Description

In this role, you will join our Growth Team, and be a part of the Communities pole. In your everyday job as a Customer Marketing Manager, you will build engaging marketing campaigns, for all our products, to delight and engage existing customers. Your role is to increase customer satisfaction and utilize it to leverage business success, build and grow the customer community.

  • Here is a list describing the tasks involved in this position:
  • Constantly working on helping our customers to adopt and enjoy Welcome to the Jungle and analyse sales, surveys and customer profiles to increase renewals, cross-sell and upsell opportunities.
  • Create cross-functional campaigns to engage and activate our customers to become advocates.
  • Develop creative concepts to capture further reviews from our user base and leverage the review content for our business.
  • Actively track how our customers interact with our platform in partnerships with the account management team and the product marketing team, and care team.
  • Adopt a data-driven approach and measure the success of all marketing activity, and constantly strive to improve results
  • Create a sense of belonging and community
  • Developing and implementing a customer lifecycle campaign program. You will use various marketing channels (from email marketing to events dedicated to customers) to increase retention and cross-sell.
  • You will be in charge of announcing the product updates to our customers and creating enthusiasm about the arrival of new features (emails, video tutorial…) in partnership with all key stakeholders.

Preferred Experience

  • Proven experience (8+ years) in a similar role in evolutive, Saas or digital environments
  • Track record in launching nurturing programs
  • Stellar project management skills and mastery of HR challenges
  • Excellent communication skills, both in French and English
  • Knowledge of Hubspot, Salesforce or Pipedrive valued

In addition, the Customer Marketing Manager would have to present the following qualities and mindset:

  • High level of energy and can-do attitude
  • Data-driven, clear and straight to the point
  • Organized and structured
  • Ability to navigate ambiguity and thrive in a fast-moving company
  • Ability to understand and work backwards from customer needs
  • Appetite to work in matricial, cross-functional environments where your success depends on others success
  • Comfortable to speak up and defend opinions in debates, challenging others respectfully
  • Ability to consistently deliver high-end business value

Recruitment Process

Step 1 : phone call with one of our Talent Acquisition Specialist
Step 2 : interview with Goze, Head of Digital Marketing
Step 3 : Interview with Pierre-Gael, Chief Sales Officer
Step 4 : interview with Camille, General Manager

Additional Information

  • Contract Type: Full-Time
  • Location: Paris, France (75002)
  • Possible partial remote